From all accessible statistics, info and figures no different Nigerian musical artiste, male or feminine, was capable of pull off what the quartet of Davido, Wizkid, Burna Boy and Olamide pulled off in 2020.
The duopoly of Davido and Wizkid, which has been occurring for years was questioned most particularly by Burna Boy and the brand new face on the worldwide scene, Olamide.
Every certainly one of them launched an incredible album and it was a staggering success story on all streaming platforms. The figures confirmed Nigerian music has arrived on the worldwide stage.
Significantly of curiosity is Olamide, whose music has not likely been capable of cross the continent to the worldwide stage. Effectively, due to his worldwide connection, which has given wings to fly over the Atlantic.
For Burna Boy, his fortunes have modified for the reason that “African Big” exploit in 2019. Davido and Wizkid nonetheless, have by no means left the horizon– each at house and overseas.
Olamide’s “Carpe Diem” album, a 12-track physique of labor transcended everybody’s creativeness. It was his eleventh studio album that boasts of excessive profile collaborations, though largely together with his YBNL Mafia gang.
In 4 weeks of its launch it surpassed 80 million streams throughout all platforms that included Apple Music, Audiomark, Spotify and others.
Olamide by no means had it so good. His music has been stated to be restricted by its native attraction, however not this time round.
The YBNL Mafia boss was sensible to have joined forces with an American label and distribution firm often known as Empire Distribution. It seems the partnership proved to be the goose that laid the golden egg.
Burna Boy’s “Twice as Tall” album catapulted him to a brand new peak. It’s arguably essentially the most profitable Nigerian album of 2020.
In its first month it had garnered as a lot as 175.3 million streams throughout all platforms. YouTube posted 25 million; Audiomark 50.2 million; Spotify 34.5 million; Music Africa 18.4 million; Music World 31million and Boomplay 10.5 million.
The album additionally broke into and topped varied music charts the world over, peaking at No 1, World Albums on Bilboard charts
As soon as once more the catch right here was the worldwide partnership. It was the Afrofusion star’s fifth studio album and it was managed by skilled worldwide manufacturers like Spaceship Leisure, Atlantic Data and Warner Music.
American famous person, Puff Diddy was one of many govt producers. Youssou N’Dour, Nature By Nature, Sauti Sol, Chris Martin and Stormzy have been all featured within the album.
Wizkid’s “Made in Lagos” was launched on October 30, 2020 and it was his fourth studio album. Once more, the worldwide affect appears to have been the trump card. The album was launched by Starboy Leisure and RCA Data.
Not solely did it change into the primary African album to debut on the Spotify World Album chart and inside the high 10 at that, it additionally amassed over 100 million streams throughout 5 platforms 9 days after launch.
It was an enormous milestone for an Afropop artiste.
Davido’s “A Higher Time” utterly tipped the desk after hitting 100 million streams in three days of its launch.
In a single month, “A Higher Time” Davido’s fourth studio album hit 213.2 million streams throughout the 5 main music streaming websites.
The album options worldwide powerhouses like Nicki Minaj, Nas and Younger Thug.